By 2035, Finland is the global leader, architect and enabler for Immersive Digital Life

Together with partners, Finland will play a strong role in the ecosystems and platforms in the theme, enabling inclusive and accessible participatory experiences for all.

Mission goals

• To make Finnish metaverse ecosystem globally known and distinguished
• To enable Finland's pioneering role in new immersive solutions and user-interfaces
• To increase competitiveness from adopting immersive technologies

Future opportunities for Finland

Business Finland's missions are targeted actions addressing global change themes to accelerate transformation and help solve global mega-challenges. Through these missions, we aim to bring broad benefits to society and seek significant future market opportunities for Finnish companies. We also strive to enhance the ability of Finnish companies to capitalize on these opportunities more effectively.

The missions combine long-term strategic foresight with support for businesses in the present.
Business Finland's program activities are strongly focused on both current and future missions.

The Advisory Board consists of experts from various fields. Its task is to bring expertise from their respective sectors and societal perspectives to Business Finland's missions.

Members of the Immersive Digital Life Mission Advisory Board:

• Tampere University, Markku Turunen, Professor of interactive technologies
• 3DTalo, Tatu Säisä, CEO
• Nokia, Veli-Pekka Luoma, Ecosystem & Innovation Manager
• Konecranes, Johannes Tarkiainen, Industrial Design Manager
• Applied Materials, Jussi Rautee, VP & GM, Picosun BU and Country Manager, Finland
• Emmi Jouslehto
• Business Tampere, Markku Niemi, Director, Smart City
• Uki Arkkitehdit, Mikko Heikkinen, CEO
• Music x Media, Jani Jalonen, CEO