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China

Business Finland offices in China offer advisory services and support for finding local networks and consultants. We also answer requests for Mongolia through local official partners in Mongolia.

Our Services

Advice for Target Market

We help you to plan how to start or grow sales in a specific market:

  • If you have selected the target market – we can offer help on market validation.
  • If you have already validated the target market and you are ready for market entry – we can help to create market entry plan and actions.
  • In case you are already in the market but underperforming – we can help to analyze why and what to do.
Access to Business Contacts

We help you to find meaningful and valuable contacts for your market needs:

  • If you don't know who are the relevant stakeholders you need to know, we can help in mapping the needed contacts.
  • If you know who you need to contact, we can help in providing access to them either by us or by our local network.
  • We can also help you to find reliable local service providers to search for new contacts.
Local Business Behaviour

We provide information on how the business is done in the country and guide you to adjust your operations and behavior according to local business culture.

  • If you are early on your journey to enter the market or are looking for general information, check out our “Doing business in...” guides in the section below.
  • If you are closer to market entry, we can give you more detailed information how you should adjust your approach according the local way of doing business.
Market Studies

We share industry specific market studies and advice on customized market analysis.

  • If you are seeking industry-level information on specific market – we can offer Industry specific market study report on selected industries and markets (subject to availability).
  • If you need a market study that is specifically tailored to your company's needs – we help you to assess the market and to get help from right service providers and experts.

How to get started

  • If your company is exploring multiple potential export markets or if you have not used Business Finland's services before, please leave a contact request through our become a customer page.
  • If your company already has a contact person at Business Finland, please speak with that person first.
  • The contact information for our personnel is given on the lower part of the web page.

Beijing

Business Finland China, Beijing, Finland Trade Center
Technology Center, Embassy of Finland, Kerry Centre, South Tower, Level 24, 1 Guanghua
Road, Chaoyang District, Beijing 100020

tel. +86 10 8529 8625
fax +86 10 8529 8654

Shanghai

Business Finland China, Shanghai, Finland Trade Center, Consulate General of Finland

Room 402, Building 2, 690 Bi Bo Road, Pudong, Zhangjiang Hi-Tech Park,
Shanghai 201203

tel. +86 21 6104 2280
fax +86 21 6104 2289

Guangzhou

Finland Trade Center, Unit 1009B, Main Tower, Guangdong International Building, 339 Huanshi Dong Road - Guangzhou, China 510098 – China
 
tel. +86 20 8331 5301
fax +86 20 8337 4183

 

Annual main trade shows and events

Check the exact dates from our office.

Mainland China

  • Bio & Circular: IE Expo, China International Environmental Protection Exhibition & Conference (CIEPEC) ,UM Expo (solid waste and recycling resource), Propak China etc.
  • Consumer Business + Food & Beverages: China International Furniture Fair, SIAL China, Beijing Design Week, Shanghai Fashion Week, China Kids Expo, China International Consumer Products Expo, China International Import Expo etc.
  • Winter Sports: World Winter Sports Expo (WWSE),2022 China Beijing International Sports Goods Expo, ISPO Beijing, Digitalization & IoT
  • Digitalization & IoT: PT Expo China, Global Mobile Internet Conference (Online Broadcasting), World Internet Conference etc.
  • Smart Mobility & Automotive: Auto China 2022
  • Maritime & Offshore: Marinetec China 2022, ShipTec China etc.
  • Healthcare: AID 2022, China International Senior Care & Rehabilitation Expo, CMEF 2022, ICMD 2022 etc.
  • Metal, Machinery & Manufacturing: BAUMA China, China International Machine Tool & Tools Exhibition,China International Machine Tool Show etc.

The Guangdong-Hong Kong-Macao Greater Bay Area

  • Canton Fair (China Import and Export Fair): a trade fair held in the spring and autumn seasons each year since 1957 held in Guangzhou; the oldest, largest, and the most representative trade fair in China.
  • CHTF (China High Tech Fair): the largest and most influential scientific and technological fair in China held in Autumn in Shenzhen each year.
  • CIOE (China International Optoelectronic Exposition): the largest optoelectronic trade exposition in China held in Shenzhen each year.
  • Auto Guangzhou (Guangzhou International Automobile Exhibition): one of the top four auto shows in China held in Guangzhou in November each year.
  • Airshow China (China International Aviation & Aerospace Exhibition): the largest airshow in China held in even years in Zhuhai of Guangdong.
  • Drone World Congress and UAV Expo: the largest UAV conference and exhibition in China held in each year in Shenzhen
  • Hong Kong FinTech Week: The Hong Kong Monetary Authority (HKMA) co-organised Hong Kong’s flagship fintech event.
  • Asian Financial Forum: AFF is Asia’s premier platform for global leaders in government, finance and business to exchange insights, intelligence as well as to explore business and investment opportunities.

Contact person

Internationalization Services

Leichuan (Justin) Di

Senior Advisor (ICT, General Market Advice)
Beijing, China
Internationalization Services

Sanorita Li

Senior Advisor (Health)
Beijing, China
Internationalization Services

Yao (Alex) Liu

Senior Advisor (Energy)
Beijing, China
Internationalization Services

Jusa Susia

Senior Director, Head of Region (General Market Advice)
Beijing, China
Internationalization Services

Marko Tiesmäki

Country Director (General Market Advice)
Beijing, China
Internationalization Services

Candice Zhang

Advisor (Consumer)
Beijing, China
Internationalization Services

Yuan (oliver) Zhou

Senior Advisor (Manufacturing, General Market Advice)
Beijing, China
Internationalization Services

Jun Ying (Shirlie) Li

Advisor (Energy, General Market Advice)
Guangzhou, China
Internationalization Services

Rachel Ou

Senior Advisor (General Market Advice)
Guangzhou, China
Internationalization Services

Zerui (Ria) Gu

Junior Advisor
Shanghai, China
Internationalization Services

Jianing Lu

Advisor (Food, Foodtech)
Shanghai, China
Internationalization Services

Wen (anna) Ni

Senior Advisor (Bioeconomy, Wood)
Shanghai, China
Internationalization Services

Yuzhong Shen

Advisor (Energy, Circular Economy, General Market Advice)
Shanghai, China
Internationalization Services

Liwei Tan

Senior Advisor (Maritime, Ports & Logistics)
Shanghai, China
Innovation Collaboration

Mika Klemettinen

Trade and Innovation Consul
Shanghai, China
Innovation Collaboration

Elisa Yu

Innovation Advisor
Shanghai, China
Foresight

Satu Kalliokulju

Senior Advisor
Beijing, China
Invest in Finland

Yingying (Joey) Gui

Senior Advisor (Investments to Finland)
Shanghai, China
Invest in Finland

Tianxiang Liu

Director, Invest in Finland China
Shanghai, China
Visit Finland

Xia (Lisa) Li

Manager, Trade partnerships (Greater China)
Shanghai, China
Visit Finland

Zhaohong (David) Wu

Head of Greater China
Shanghai, China